Pirets, studiomakers and businesses

You make it. We handle the rest.

Webshops and websites that look good, that you manage yourself without hassle, and that get found in Google and in AI like ChatGPT. Plus everything running behind them: integrations, custom work and automation.

We build that findability into the code itself, not on top of it.

No tech skills needed · no fuss · you stay in control · ready for the future

Let's be honest

The hassle isn't in your work. It's in everything around it.

A webshop or a website is never just a webshop or a website. This is everything attached to it, and it costs you your evenings. We take the whole list off your hands:

Design & look

we handle this

Text & content

we handle this

SEO & findability

we handle this

AI findability

we handle this

Speed & mobile

we handle this

Payments & checkout

we handle this

Stock & shipping

we handle this

Forms & enquiries

we handle this

Connecting systems

we handle this

Domain, hosting & email

we handle this

Analytics & reporting

we handle this

Updates, backups & privacy

we handle this

Ready to begin?

Tell us what you make or what's going wrong now, and we'll sketch what we'd build. A quick call works too.

Two doors, one studio

Where are you right now?

We like two things equally: building something new, and making something that already exists work better. Pick where you are and jump straight to the right part.

I'm starting

I make something and want to sell it

You have no webshop yet, or you sell through Instagram, a marketplace or just over chat. We build you your own shop: professional from day one, simple to manage yourself, findable right away.

  • Your own webshop, no hassle
  • Found, also by AI
See the webshop side

I'm already running

I already have a business and want more out of it

Your site is dated, brings in too few enquiries, or you lose hours every week retyping between systems. We build a site that does bring in customers, and connect the pieces so the work runs by itself.

  • A website that brings in customers
  • Let the work do itself
  • Found, also by AI
See the website side

Not sure where you fit? Just call, we'll figure it out together. +31 6 23655672

01

Webshop

Your own webshop, no hassle

Easy to manage yourself, professional, fast and findable from the start. No tech skills needed: we build that findability into the code itself, not on top afterwards. And if you already have a shop that isn't running well, we take it over and make it better.

1
€ 245
sold
€ 90
€ 60
New order+€ 245

if you're starting

Shopify for starters

A clean, fast Shopify store built on a proven theme: SEO-proof from day one, ready to sell.

from € 750

Custom webshop

Your own design and your own features, built to grow into more products, more countries and more languages, without giving up speed or findability.

from € 2,500

if you're already running

Take over an existing shop

Shop already running but not performing? We find out what's going wrong, make it faster and easier to find, and take over the maintenance. Moving from WooCommerce, Magento or Lightspeed also works, with a redirect plan so your rankings survive the move.

from € 500

Try it

Build your storefront

Pick your craft and see how your shop could look, how you get found in Google and AI, and how an order comes in. This is an example, we build your real shop together. Building a website instead of a shop? We work exactly the same way.

What do you make?

The same shop, your craft. We build it so people find your work, whether they search Google or ask ChatGPT. And when an order comes in, you see it right away.

Also for potters, glassblowers, woodturners, woodcarvers, blacksmiths, silversmiths, knife makers, weavers, leatherworkers, basket weavers, bookbinders, instrument makers, shoemakers, candle makers, soap makers, perfumers, florists, illustrators and photographers. And just as much for honey and cheese makers, chocolatiers, coffee roasters, brewers and bakers. Craft not listed? We build it just as well.

Handmade furniture
Oak stoolmade by hand
Oak stool
€ 245
sold
Walnut shelf
€ 380
Oak dining table
€ 1.250
handmade oak furniture

For handmade oak furniture, your atelier is a solid pick: solid wood, made to measure, with clear lead times.

named by AI
02

Examples

How your shop could look

Demo storefronts per craft, to show what we build. We make your real shop together. Websites we would rather show you live, just call.

Handmade furniture
€ 245
€ 380
€ 1.250

Furniture maker

Handmade ceramics
€ 28
€ 65
€ 90

Ceramicist

Handwoven textiles
€ 120
€ 75
€ 55

Textile maker

Handmade jewelry
€ 95
€ 60
€ 140

Jeweller

Handmade leather goods
€ 85
€ 220
€ 70

Leather maker

Hand-poured candles
€ 24
€ 18
€ 55

Candle maker

Art prints & illustration
€ 35
€ 45
€ 15

Illustrator

Natural soap & skincare
€ 9
€ 12
€ 32

Soap maker

02

Website

A website that brings in customers

Not just pretty, useful too. We build WordPress websites that genuinely stand out and do one thing well: get people to contact you. A clear story, fast pages, forms that work, and enquiries that land where you'll actually see them.

Get a quote
New enquiryexample

if you're already running

A website that brings in enquiries

A WordPress site built to rank in Google and to turn visitors into enquiries. Quotes, contact forms and call requests land where you'll see them, not in a spam folder.

from € 950

if you're already running

A site that stands out

Sometimes a site simply has to make an impression. Motion, imagery and detail that fit what you do, without the site turning slow or invisible. We design it ourselves, so you don't get a template everyone already has.

from € 2,500

if you're already running

Improve an existing site

Your site already exists. We make it faster, safer and easier to find, strip out what doesn't work, and get enquiries coming in again. Maintenance can come with it, so you never have to think about it.

from € 500

Not sure what you need?

No problem. Call the builder directly, we'll think along, no strings attached.

03

Connect & automate

Let the work do itself

Retyping between systems, the same export every week, updating stock by hand: that isn't your work. We connect your webshop, your site, your bookkeeping and your stock, and build custom where no off-the-shelf option exists.

Paid app

€ 29/mo

every month again

Your own plugin

one-off

and then it's yours

No app does exactly what you need? Then we build it, and you stop paying for it afterwards.

Integrations and APIs

We connect your systems to each other: webshop, bookkeeping, stock, shipping, CRM and supplier feeds. If there's no standard integration, we build one on the API ourselves.

from € 500

if you're already running

Custom plugins and functions

A WordPress plugin or Shopify function that does exactly what you need, instead of a paid app that does half of it. You own it, so you stop paying a monthly fee for it.

from € 750

Work that runs itself

Stock that updates itself, reports that arrive in your inbox on their own, orders and enquiries that automatically land in the right place. With AI where it genuinely saves time, not because it can.

from € 500

03

What we connect to

Manual work out, integration in

Most lost time isn't in your work, it's in the retyping in between. These are the things we take away most often.

Now

Stock lives in a spreadsheet and online it is never quite right

After

Stock updates itself, and sold out means sold out

Now

Retyping every order into the bookkeeping by hand

After

The order is already there before you open your mail

Now

Enquiries land in a mailbox nobody reads consistently

After

Every enquiry lands in your CRM, with a task attached

Systems we work with

WordPress REST APICustom WordPress pluginWooCommerceForm integrationsShopify Admin APIShopify FunctionsShopify FlowWebhooksMaken8nZapierMoneybirdExact OnlineTeamleaderHubSpotPipedriveGoogle Ads APIGoogle Merchant CenterProduct feedsGA4 & Search ConsoleLooker StudioPostNLDHLSendcloudMollieMultiSafepayiDEALERP integrationCSV and XML importsScheduled jobs

Your system not listed? If it has an API, we connect it. And if it doesn't, we'll say so honestly.

04

Marketing

Found, also by AI

Strong in Google and the answer inside ChatGPT and Perplexity, built on real research. In plain language, no acronym soup. And you see in black and white what it delivers: which words bring people in, which enquiries come out, and what a customer costs you.

handmade oak stool
GoogleChatGPTPerplexity

example

Found in Google and AI

Ranking in Google and being cited inside ChatGPT, Perplexity and Gemini, on pages and copy built from real keyword research. We use AI to work faster, but nothing goes out without a human looking at it properly.

from € 500

Google Ads and product feeds

Advertising in Google and in Shopping, with a product feed that's actually correct. Set up and measured, so you see what every euro returns. We don't do social media, we leave that to people who are better at it.

from € 500

More from the traffic you already have

Ranking higher only pays off if visitors do something. We set the goals first, then measure and improve what happens on the page: the offer, the forms, the checkout, the steps where people drop out.

from € 500

if you're already running

Leads, customers and revenue in one view

Leads land in your CRM and one clear dashboard shows where your enquiries come from, what actually sells, and what a customer costs you. No hopping between five tabs.

Grow

Ready for the future, anything is possible

Start small and grow. Begin locally or sell worldwide right away, and as you scale we connect and automate everything that comes with it. Nothing is impossible.

ShopifyPaymentsStockFeedsAutomationPiretsDashboardAlertsLocal → worldwide

It's all in there

What we build for you on Shopify

Start with what you need now. The rest is ready for when you grow, nothing is impossible.

Now, to start

Manage products easily

Add and edit your products yourself, without touching code.

A professional look

A clean, warm design that fits your craft and looks made, not templated.

Fast on mobile

Most buyers arrive on their phone. Your shop stays quick and light.

Safe payments

iDEAL, cards and more, set up safely so buyers trust the checkout.

Found in Google

Built to rank from day one, the findability is in the code, not bolted on.

Ready for AI search

Set up to be named by ChatGPT and Perplexity, where buyers increasingly ask.

Ready for the future, as you grow

Local or worldwide

Sell in the Netherlands or across the world: multiple countries, languages and currencies.

Custom Shopify Functions

Own your discounts and checkout logic instead of renting yet another paid app.

Connect your systems

Link Shopify to your stock, bookkeeping or supplier feeds when the time comes.

Automate the busywork

Stock syncs, reporting and repetitive steps, handled automatically as you scale.

And much more

Shopify migration (WooCommerce, Magento, Lightspeed)Custom theme designLiquid developmentMultilingual storeSell internationally (Shopify Markets)Multi-currencyShopify Payments & iDEALCheckout optimizationShopify Functions (discounts, shipping)Headless / HydrogenStorefront APIAdmin GraphQL APIMetaobjects & metafieldsShopify Flow automationInventory managementProduct import (CSV & feeds)Shopify POSB2B & wholesaleSubscriptionsProduct bundlesReviews & UGCBlog & contentTechnical SEOStructured data (JSON-LD)AI findability (AEO/GEO)Google Shopping feedEmail marketing (Klaviyo)GA4 & Search ConsoleSpeed & Core Web VitalsShipping integrations (PostNL, DHL)Accounting integrations (Moneybird, Exact)ERP & PIM integrationAccessibility (WCAG)Cookie & privacy compliance

What does it cost?

Honest, sharp pricing

You know where you stand up front. And you choose how you pay: one-off, monthly, or we grow together.

One-off

Pay once and it's yours.

Webshop

  • Starter webshopfrom € 750
  • Custom webshopfrom € 2,500
  • Take over a shopfrom € 500

Website

  • Lead-gen websitefrom € 950
  • Custom websitefrom € 2,500
  • Improve an existing sitefrom € 500

Connect

  • Integration or APIfrom € 500
  • Custom plugin or functionfrom € 750
  • Custom automationfrom € 500

Get found

  • Marketing and findabilityfrom € 500
  • Google Ads and feedsfrom € 500
  • Conversion optimisationfrom € 500
Ad-hoc work€ 75/hr
Request a quote

Monthly

A complete package per month: your site or your shop, your findability in Google and AI, plus maintenance, updates and support. No big investment up front.

from € 250/mo

Discuss a monthly plan

Grow together

Little starting budget but real ambition? Then we invest too: a lower start in exchange for a share of revenue as you grow. We share the risk, so we only really earn when you do.

let's talk

Grow with us

Promised

No fuss, no burden

What you don't get

  • No hidden costs
  • No dashboard you get lost in
  • No pricey subscription for every button
  • No dependence on us
  • No yearly contract that silently rolls on

What you do get

  • A site or shop you manage yourself
  • An honest price, fixed up front
  • You own it
  • You talk straight to the builder
  • You can always reach your own site, domain and data
04

FAQ

The honest answers

  • No. We build WordPress websites just as much, sites that exist to bring in enquiries. And we connect and automate what runs behind them. Webshops in Shopify, websites in WordPress, and the work in between.

Process

How We Work

Five steps, and at every step you know where you stand

01

Getting to know you

You tell us what you make or what's going wrong. We ask questions and say honestly what we'd do.

02

Sketching

We draw up the plan: what's coming, what it costs, when it's done. No surprises afterwards.

03

Building

We build, you watch along. You see it grow and can steer as we go.

04

Going live

We put it live, check everything, and calmly show you how to manage it yourself.

05

Growing with you

After that we stay reachable. New wishes, integrations or marketing, we pick it up when you're ready.

Live from Shopify

What just changed

Straight from Shopify's own changelog. We flag what we're picking up.

Loading feed...

A word from the builder

“You talk to the people who actually build your site. No account manager, no phone menu. Tell us what you make, and we build the shop that fits, with the same care you put into your craft. And if something feels off? You just call.”

Shall we talk it through?

No long process. Call or email the builder directly, we'll think along right away.

or leave a message: